Manpower Requisition Form
Job Title | Public Relations & Corporate Communications Manager |
Grade | Manager |
Line of Business | Management Consultant |
Company | Helios Advisory |
Reports to | Marketing Head/ Project Manager |
Key Deliverables | Public Relations (PR) Manager to design and implement marketing strategies that cultivate our relationships with the media, engage our target audience and boost our brand awareness. Set objectives for the PR team and monitor team members’ performance Maximize brand presence on various channels (e.g. web, TV and social media) Cultivate and maintain relationships with media and influential professionals Arrange interviews and press releases to promote our company and its products/services Ensure brand consistency in all advertising efforts Organize PR events to increase awareness of our company Assign tasks and projects to the PR team Track and influence media coverage Report on PR campaigns’ results Manage sensitive issues to maintain company’s good reputation. Excellent communication and presentation skills with confidence to serve as the company’s spokesperson Creative abilities Team management skills Create a PR and Communications Strategy for CIDCO PMAY housing scheme launch for revenue; finalize post CIDCO review and closure with CIDCO acceptance. Establish media relations by engaging with journalists representing key media organizations Crisis management and protecting the image of the organization “Implement the PR and Communications strategy through Agencies, to ensure 100 news articles to drive: 1) CIDCO brand awareness 2) Destination Navi Mumbai theme propagation 3) Drive CIDCO Housing Scheme sales (activities + call to action messaging) “. Create and review content for Helios Advisory website, digital and social media assets – 15 articles per month (spread across English, Marathi and Hindi) – Overall 100 articles over a period of six months including the lottery phase of 4 months. Create, Review and vet content created by other business verticals (need based, 5 articles per month)/ basis stakeholder requirements. Took timely decisions on query by an Indian Express journalist and ensured a neutral report appeared in the newspaper. |
Key capabilities | • Graduate in Mass communications/ PR/ Journalism • Proficient in Marathi, Hindi, English – verbal and written communication • People management • Positive attitude • Crisis management • Leadership skills and presentation skills • Solid experience coordinating successful PR campaigns • Expertise in different social networks, including Facebook and Twitter |
Experience (in years) | 5+ Years of Experience |
Educational/professional qualification required | • Graduate in Mass communications/ PR/ Journalism/ PG in Mass communication |